1+416.934.0786 gregoryjohnpool@gmail.com

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UI Design

I use UX research and design to reduce uncertainty, uncover user needs, and create clearer, more usable product experiences.
  • Design Systems
  • Prototyping
  • Low fidelity prototype
  • Mid fidelity prototype
  • High fidelity prototypes
  • Mock ups

UI Design

UI design translates structure and visual language into usable, scalable interfaces. My approach emphasizes consistency, clarity, and efficiency, ensuring interfaces support user tasks while remaining adaptable as products evolve.

  • Design Systems

    I create and maintain design systems that unify components, patterns, and guidelines. These systems improve consistency, speed up development, and reduce design and engineering debt over time.

  • Prototyping

    Prototyping is used to explore interactions, validate assumptions, and gather feedback early. I select the appropriate fidelity level based on project goals and stakeholder needs.

  • Low Fidelity Prototypes

    Low-fidelity prototypes focus on structure and flow, allowing for rapid iteration and early usability testing without visual distractions.

  • Mid Fidelity Prototypes

    Mid-fidelity prototypes introduce layout, spacing, and interaction details while remaining flexible. These are ideal for validating usability and task completion.

  • High Fidelity Prototypes

    High-fidelity prototypes closely reflect the final product, combining visual design and interaction logic to support stakeholder reviews, usability testing, and development handoff.

  • Mockups

    UI mockups define final interface layouts, component usage, and responsive behavior. They serve as a visual reference for implementation and quality assurance.






As a UX designer, I specialize in leading end-to-end digital product design with a focus on user-centered research, iterative strategy, and high-impact execution across web, mobile, and service environments.
My research skills are rooted in fieldwork, interviews, and usability testing that uncover deep user needs and transform raw insights into actionable design directions.
I consistently craft creative, systems-level solutions—from eliminating medical waiting rooms to integrating social tools into real estate platforms—that challenge conventions and enhance user experiences.
My design decisions have directly led to measurable business outcomes, including a 500% increase in platform adoption, reduced staffing costs, and elevated market positioning in competitive industries.
1+416.934.0786
gregoryjohnpool@gmail.com